PRIVACY POLICY

Russell Hardscapes LLC DBA Rising Tide Luxury Outdoors

Russell Hardscapes LLC, doing business as Rising Tide Luxury Outdoors (“Company,” “we,” “our,” or “us”), designs and builds refined outdoor living environments throughout Arizona. We are committed to excellence not only in craftsmanship, but also in how we handle your personal information.

This Privacy Policy explains what information we collect, how we use it, and how we protect it when you visit our website, submit a form, request services, or communicate with our team.

1. Information We Collect

When you interact with us, we may collect the following types of information:

PERSONAL INFORMATION

  • Name

  • Email address

  • Phone number

  • Property address

  • Project details or service requests

  • Any information you voluntarily provide through our website forms or communications

TECHNICAL INFORMATION (COLLECTED AUTOMATICALLY)

  • IP address

  • Browser type and version

  • Device type and operating system

  • Pages visited on our website and time spent

  • Referring URLs and general website usage data

Technical information is collected automatically through cookies and similar tracking technologies when you visit our website. This data is used solely to improve website functionality, security, and your user experience. It is not used to identify you personally on its own.

2. How We Use Your Information

We use your information only for legitimate business purposes directly related to your interaction with our company:

  • Respond to inquiries and schedule consultations

  • Provide estimates and proposals

  • Communicate about active projects

  • Send appointment reminders

  • Provide customer support

  • Improve our services and website

  • Send SMS communications — only if you have explicitly opted in

SMS communications are only sent to users who have explicitly opted in via our contact forms or other consent methods. Providing consent to receive SMS messages is optional and is never a condition of receiving our services.

3. SMS Opt-In Details

HOW YOU OPT IN

You may opt in to receive SMS messages from Rising Tide Luxury Outdoors by:

  • Checking the SMS consent checkbox on our website contact or consultation request forms

  • Verbally consenting during a phone or in-person consultation (confirmed via follow-up)

Opting in is always voluntary. You will not be denied services for declining to opt in.

MESSAGE TYPES

If you opt in, you may receive the following types of text messages:

  • Consultation scheduling confirmations and appointment reminders

  • Project status updates and milestone notifications

  • Estimates, proposals, and follow-up communications

  • Customer support responses

MESSAGE FREQUENCY

Message frequency will vary based on your project stage and activity. You may receive between 1–10 messages per month during an active project or inquiry period.

MESSAGE & DATA RATES

Message and data rates may apply. Standard SMS and data rates from your mobile carrier apply to all messages sent and received. Rising Tide Luxury Outdoors is not responsible for any charges incurred from your carrier.

HOW TO OPT OUT

You may opt out of SMS communications at any time by:

  • Replying STOP to any text message you receive from us

  • Emailing info@rtloaz.com and requesting removal

  • Calling 480-605-8404 during business hours

After replying STOP, you will receive one final confirmation message. No further messages will be sent. To re-subscribe, reply START at any time.

SUPPORT

Reply HELP to any message for assistance, or contact us at info@rtloaz.com or 480-605-8404.

4. Mobile Information Sharing Statement

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Information sharing to subcontractors in support of direct service delivery — such as customer service platforms, CRM systems, scheduling software, or operational support providers — is permitted only where necessary to fulfill our services to you.

All other use case categories exclude text messaging originator opt-in data and consent. This information will not be shared with any third parties.

5. Information Sharing

We do not sell personal information. We may share limited information only when necessary to:

  • Provide contracted services

  • Operate essential business systems

  • Comply with legal obligations

  • Protect our legal rights

All service providers and subcontractors are required to maintain confidentiality and reasonable data protection standards consistent with this policy.

6. Cookie & Website Tracking Practices

Our website uses cookies and similar tracking technologies to improve functionality, analyze traffic, and enhance your experience.

TYPES OF COOKIES WE USE

  • Essential cookies — necessary for the website to function (cannot be disabled)

  • Analytics cookies — help us understand how visitors interact with our site (e.g., Google Analytics)

  • Functional cookies — remember your preferences and settings

  • Marketing/tracking cookies — may be used by embedded third-party tools such as Facebook Pixel or Google Ads

THIRD-PARTY TRACKING

Our website may use third-party analytics services such as Google Analytics and Meta Pixel to help us understand website performance and reach. These services may collect data subject to their own privacy policies. We do not control third-party data collection practices.

COOKIE RETENTION

Session cookies expire when you close your browser. Persistent cookies may remain on your device for up to 24 months depending on the service. You can clear cookies at any time through your browser settings.

HOW TO OPT OUT

You may adjust your browser settings to block or delete cookies at any time. Note that disabling certain cookies may affect website functionality. You may also opt out of Google Analytics tracking at: tools.google.com/dlpage/gaoptout.

7. Data Security & Handling

We implement administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, or disclosure.

SECURE TRANSMISSION

Our website uses SSL/HTTPS encryption to protect data transmitted between your browser and our servers. You should see a padlock icon in your browser address bar when visiting our site.

DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, maintain business records, or comply with legal obligations. Project-related records are generally retained for a minimum of 5 years in accordance with contractor record-keeping requirements.

DATA DELETION

When you request deletion of your personal information (and no legal or contractual obligation requires us to retain it), we will delete or anonymize your data from our active systems. Some residual data may remain in backups for a limited period before being overwritten.

While no system can guarantee absolute security, we take reasonable and ongoing measures to safeguard your data and review our security practices regularly.

8. Your Rights & Choices

You have the following rights regarding your personal information:

  • Right to Access — request a copy of the personal information we hold about you

  • Right to Correction — request correction of inaccurate or incomplete information

  • Right to Deletion — request deletion of your data (subject to legal or contractual obligations)

  • Right to Opt Out of SMS — at any time, reply STOP or contact us directly

  • Right to Data Portability — request your data in a portable format where technically feasible

  • Right to Non-Discrimination — exercising any of these rights will not affect the quality or availability of our services to you

Response Timeline: We will respond to verifiable requests within 30 days. If additional time is needed, we will notify you.

To exercise any of these rights, contact us at info@rtloaz.com or call 480-605-8404.

9. Updates to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically.

Continued use of our website constitutes acceptance of any changes.

10. Contact Us

For questions, concerns, or to exercise your rights under this policy:

Russell Hardscapes LLC DBA Rising Tide Luxury Outdoors

Address: 537 S 48th St. STE 101, Tempe, AZ 85281

Phone: 480-605-8404

Email: info@rtloaz.com

Hours: Monday – Friday, 7AM – 4PM (Arizona Time)